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Marketing Strategy

A clear plan that ties every riyal you spend to a measurable goal.

Part of the package
Advertising Campaign Management
Duration
1, 3 or 6 months
01 / 13
Sound familiar?

The challenge we help you overcome.

You spend on Snapchat ads, Instagram designs and a Ramadan campaign, and at month end you still can’t tell which one brought customers. The effort is there; what’s missing is a plan that connects the pieces. We sit with your numbers, market and competitors, and leave you with a plan that shows where every riyal goes, and why.

Who it’s for
  • Brands launching or entering a new market
  • Teams spending on marketing without a clear plan
  • Companies planning a new year or season
What’s included

Everything you need, in one place.

  • 01

    Market and competitor analysis

    Where you stand, who you compete with, and the gaps you can own.

  • 02

    Audience definition and segments

    Clear segments with their needs, doubts and the channels they use.

  • 03

    Core messaging and positioning

    What you say, how you say it, and why it is different.

  • 04

    Channel plan and budget split

    Which channels, in what order, and how much each one gets.

  • 05

    KPIs and a tracking dashboard

    The numbers that define success, and one place to follow them.

How we work

Five clear steps, from day one.

  1. 01

    Workshop

    We meet your team and review your numbers, market and past campaigns.

  2. 02

    Research

    Market, competitors and audience, in Arabic and English.

  3. 03

    Strategy

    Positioning, messages, channels and budget in one document.

  4. 04

    Roadmap

    A 90-day action plan with owners and dates.

  5. 05

    Review

    We present the plan, brief your team and review results after the first month.

Tools & platforms

We work where your audience is.

  • Google Analytics 4
  • Semrush
  • Meta Business Suite
  • Looker Studio

FAQs

Do you also carry out the plan?

Yes. We can run the whole plan or parts of it, and your team can run the rest with the roadmap as a guide.

What do you need from us?

Your sales and marketing numbers from the past year, access to your ad and analytics accounts, and a few hours of your team’s time for the workshop.

Is the strategy fixed once delivered?

No. We review it against real results after the first month and every quarter, and adjust where the numbers point.

How is pricing set?

It depends on the services you need and the scope of work, with packages running for 1, 3 or 6 months. We send you a clear quote after a free discovery call.

Strategy & Brand

More in this pillar.

All services

Branding & Visual Identity

An identity people recognise at first glance, consistent everywhere.

Let’s grow together.

Tell us your goal, and we’ll start with you today.

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